A new low in road safety films.
All these things that happen are just part of life. Something about “these streets”.
It’s city life; this big city you live in. This big, dangerous, city you live in, where you take your life in your hands – no, put it in others’ hands – simply to get to work, and that’s just the way it is. It’s city life. We can’t fix it. It’s the way it is.
Over a hundred people are killed and over a thousand seriously injured on the capital’s roads every year, and TfL is asking, “what if we let it go, and leave it behind?”
You’re implored to “breathe in, breathe out”; you’re told “it’s time to move on”.
Ignore the danger.
That’s the strategy.
We’ve given up.